Drop into Wex Cambridge for a FIRST LOOK at the new FUJINON XF400mm F4.5 lens. This will be your first opportunity to try the latest new lens in-store. The Fujifilm team will be in-store with a sample of the new lens. It's a great chance to see it for the first time to ask questions and get expert advice, 10am–4pm.

As well as the new lens. Fujifilm will also be bringing a selection of cameras and lenses to test on the day. Another great opportunity to get hands-on with the latest Fujifilm cameras, lenses and accessories, while spending time with a technical expert who will be in store throughout the day to answer questions, demonstrate products and help you find the right kit for the type of photography you enjoy most.

Whether you are completely new to photography, looking to step up your kit, or already shooting regularly and want to understand the range better, this event is designed to help you get more from your time in store. From general product advice to specific camera and lens questions, the Fujifilm representative will be on hand to offer practical support and helpful guidance.

If you already own an Fujifilm camera, feel free to bring it with you and try a range of lenses in store, ask questions about your current setup and capture sample images to review later.

You can register your interest via Eventbrite or just drop in between 10am and 4pm and enjoy the chance to explore the Fujifilm range at your own pace. Whether you are upgrading, comparing options or simply want to get closer to the Fujifilm lineup, we would love to welcome you in store.

Exclusive Wex offers on the day not to be missed. Come along and save money on your next purchase!